It was the Spring of 1952 and I was Supervisor of Accounting for GE's
Electronics Laboratory in Syracuse, New York. Fortune Magazine had
published an article by Massachusetts Institute of Technology (MIT)
mathematician Norbert Wiener extolling the virtues
of "Cybernetics" in solving business
problems. Cybernetics was his term for "Operations
Research" , a cross academic discipline
approach that the military had used in World
War II to successfully solve some gun control
problems.
Ralph Cordiner, GE's Chairman, had read the
article and thought that GE should give it
a try. Somehow it fell to the Electronics Laboratory
to perform the experiment. Consequently,
a multi-disciplinary team was formed which consisted
of Dr. Henry Samuleon, a very militaristic and
formal German electrical engineer with a heavy
accent; Dr. Paul Weiss, an absent minded
Austrian theoretical physicist with an
incomprehensible accent; Dr. Bob Fong, a Chinese mathematician, who never
spoke so I can't vouch for his accent; and me as the "business
man" (and interpreter).
Dr. Henry Samuleon was always impeccably dressed
and, though of average height, appeared taller due
to his military bearing. Dr. Paul Weiss, whose clothes looked as if they'd
been slept in, was a very big man with a cherubic face and unruly hair who
walked stoop shouldered always in deep thought. Dr. Bob Fong was short and
chubby and his clothes, in addition to looking slept in, bore the evidence
of several recent meals. I felt as if I was the only normal member of the
team. Henry assumed the leadership position as he was convinced that he
spoke flawless and accentless English and couldn't understand why others
didn't understand him. He undertook his assignment and position with
customary Germanic authority and importance and we set off as a team with
a charter to solve the business problems of GE's Electronics Division.
First stop was the television business. It was a typical dreary late
Spring Syracuse day, half raining and half snowing, as we tramped across
the campus-like Electronics Park to building 5 which housed the television
manufacturing department. Henry, with his militaristic bearing, carrying a
black umbrella and with black rubbers over his shoes,
led the procession into Walt Peterson's (the General Manager) office. I
didn't know whether to be proud or embarrassed at being a member of the
team. Walt's face was awash with mixed emotions as we were introduced. He
didn't know whether to laugh, take us seriously or be concerned that we
were some bizarre assemblage there at Cordiner's behest to oust him from
his job!
With Henry doing the talking, and me interpreting, we were able bit by
bit to explain our mission to Walt. He listened politely and then allowed
as how he didn't have any problems that we could help him with. As we
tramped back across the Park to the Electronics Laboratory, I could only
imagine Walt Peterson burning up the phone lines to the other General
Managers laughing that we were going to solve their
problems and alerting them of our impending
visits.
We ultimately did find a suitable problem in
the germanium diode manufacturing
plant in Clyde, New York. I won't go into the
technical aspects of the problem except to say that it
involved trying to optimize production with varying product yields, price
levels and marketing requirements.
My contribution was manually preparing voluminous spread sheets -this
was before personal computers (or computers) - of production data for Bob
Fong and Paul Weiss to analyze. Henry Samuleon's contribution was to
insist on my right to whatever information I wanted. Bob Fong proved
several new theorems in the mathematical field of Linear Programming so
that he could use some of those methods in the solution to the problem.
I'm not sure what Paul Weiss contributed as he and Bob Fong, who could not
understand each other's vernacular, conversed entirely in the language of
mathematics. I then documented the steps that the production people would
need to follow to calculate future production schedules (using Marchant
calculators).
To my knowledge, this was one of the few successful efforts at applying
operations research to a business problem although for awhile it became a
faddish academic discipline with many Ph.D.'s earned in the field.
I WOULD GIVE ANYTHING FOR A PICTURE OF US AS WE PARADED INTO WALT
PETERSON'S OFFICE.
|
|
|
|
|
|
|