KOMR (106.3 FM)
in Sun
City, Arizona, is a Spanish
Adult
Hits radio
station serving the Phoenix
area. The Univision
station, along with sister stations KQMR
in Globe
and KKMR
in Arizona
City, is known on-air as "106.3 Mas Variedad".
History[edit]
KOMR signed on in 1975 as KWAO. The station upgraded to a class C2,
after another station was moved from 106.3 in Arizona City, AZ to
106.5 in the late 1990s.
106.3 was originally a classical
music outlet KONC from 1986 to 1993 when it became KEDJ
in 1993.
In 2001 Univision (when it was Hispanic Broadcasting Corporation)
acquired the station and flipped the station to a Spanish-language
adult contemporary station called "Amor", simulcasting with KKMR
and KQMR.
Moments after the format change, the owners of 103.9 FM, which was
then Rhythmic Contemporary Hit Radio KPTY, purchased the rights to the
KEDJ format (minus the contract to air Howard
Stern's syndicated program, which had been on 106.3 and 100.3) and
call letters, as well as the Edge moniker.
In October 2005, Univision made adjustments to the "Amor"
format making it more oldies-driven,
and changed the name to "Recuerdo".